For blonde, lightened, or grey hair
For blonde, lightened, or grey hair
A professional-strength tone-correcting duo to counteract unwanted brassiness while leaving color refreshed and hair nourished, soft, and healthy-looking.
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For blonde, lightened, or grey hair
Bring out the best in your color with Blonde Perfecting Shampoo and Conditioner, a powerhouse duo that deposits violet pigments to help counteract yellow and orange tones that lead to unwanted brassiness. Sulfate-free Purple Shampoo gently cleanses while neutralizing warmth, while Purple Conditioner detangles and softens while enhancing tone and vibrancy. Both feature ArganID™ technology to infuse the antioxidant powers of argan oil deep into the hair’s cortex. The result: brass is neutralized and hair is restored to a brighter, more radiant color with a healthier look and feel. Ideal for blonde, lightened, or grey hair.
In an independent consumer study conducted on 75 respondents:
Color-safe. Formulated without sulfates, phosphates, or parabens. PETA-certified cruelty-free.
*Study of women ages 18–65, on the combined effects of Moroccanoil Blonde Perfecting Purple Shampoo and Conditioner.
Positively charged micro-capsules are attracted to the negatively charged hair fiber, infusing the antioxidant powers of argan oil into the cortex of the hair while simultaneously helping to repair and seal the cuticle.
Impart color and visual effect, enhancing depth, dimension and providing a natural-looking sheen. These rich, iridescent pigments also have a satin luster and superior coverage properties.
Yes, we recommend utilizing the shampoo and conditioner together for the best brass-eliminating results.
It varies based on your starting shade and the amount of brass reduction you hope you achieve. We recommend starting with every third wash and experimenting to find out what works best for you!
Going blonde can expose yellow tones, just as lightening dark hair can expose orange tones. Even grey hair is prone to yellowness due to environmental factors. In these cases, the exposure of underlying pigments may lead to unwanted brassiness.
Blonde Perfecting Purple Shampoo and Conditioner provide intense color correction during the cleansing process, as the hair cuticle is gently lifted allowing pigments to penetrate more deeply resulting in more intense toning benefits. Moroccanoil Treatment Purple provides daily color correction to maintain those benefits between washes. We recommend using them together for maximum results!
Overall rating: 4.7332473 / 5 from 4641 reviews.
This Blonde Perfecting Purple Shampoo & Conditioner Bundle effectively neutralizes brassiness and brightens blonde, lightened, or grey hair. Customers appreciated the soft, silky feel and the vibrant, long-lasting purple color. The sulfate-free formula enhances tone and vibrancy, leaving hair refreshed and radiant.
Review topics: ["size","volume","results","problem","color","improvement","quality","smells","fragrance","benefits","feeling","price","texture","packaging","formula","works","look","amount","hair","use","oil","bottle","shade","line","consistency","smooth","touch","difference","hydration","outcome"].
"I absolutely love the Blonde Perfecting Purple Conditioner from Moroccan Oil. It keeps my blonde looking bright and fresh while toning down any brassiness without drying out my hair. My hair feels soft, smooth, and well-nourished after every use, and the scent is amazing as always. Definitely a must-have for maintaining cool, vibrant blonde tones."
"For me, the effect of violet is subtle but nice. I don't study the color gradations super closely but I do like the consistency I get. Where I do notice positive effects is in the texture and manageability of my white hair. I use the shampoo and conditioner once a week to manage any color creeping away from white. I like the way my hair feels and its tone with regular use of both violet shampoo and violet conditioner."
"I love the results from using this conditioner. The smell is wonderful and the color of my hair definitely improved."
"Love this conditioner makes my hair manageable and soft"
"Love this company and everything they make for hair"
"Plan on using once a month. Love the company"
"I was recommended to use this by my hair stylist and I am so glad I took this. My hair feels better and so does the color. . . ."
"A little goes a long way. This shampoo I use once a week to control the brassiness of my hair color. I am very happy with the results."
"Brightens my platinum blonde hair"
"I use this violet shampoo on my naturally whitish hair once a week. It is the only such shampoo i've found that doesn't make my hair dry and stiff."
